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    31

    Aug

    New Article in Revenue Magazine Focuses on Profiling Your Lists for Better Profits

    Posted by admin  Published in Affiliate Marketing, Internet Marketing, List Management, Online Advertisers, email marketing, increasing online campaign roi, online merchants, online performance marketing

    The latest issue of Revenue Magazine arrived at my home this week, and to much surprise I found an article I penned gracing the lead article in the Columnists Section. I had almost forgotten writing the piece until my attorney and also a regular contributor himself to Revenue, David Klein of The [...]

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    26

    Aug

    Illinois Attorney General Cracks Down On Affiliates Using Deceptive Practices

    Posted by admin  Published in Ad Agencies, Affiliate Fraud, Affiliate Marketing, Azoogle Ad Network, CPA Networks, FTC, Internet Marketing, Internet Scams, Online Advertisers, Online Fraud, online performance marketing

    Recently, I received a stellar letter from Azoogle Ad Network (AZN) regarding their stance on the current state of litigation occurring on our industry. Here is an excerpt:

    �The Illinois State Attorney General�s Office, Oprah Winfrey, and Dr. Oz have filed a number of suits in the past day which may affect [...]

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    22

    Aug

    CPA Advertiser Best Resources To Stop Online Fraud

    Posted by admin  Published in Ad Agencies, Affiliate Fraud, Affiliate Marketing, CPA Networks, Internet Marketing, Online Advertisers, Online Fraud, Transaction Processors, online merchants, online performance marketing

    As a long time CPA trench worker, on both the advertiser and publisher side of the bench, I have noticed that many advertisers do not particularly take the precautions that they should when operating in an online environment. Particularly when it comes to CPA network distribution.
    I have compiled a few of my [...]

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    Recent Post

    • PPC.BZ Releases New Single: Bye Bye American Acai
    • Is Online Continuity Billing Dead?
    • Wells Fargo Smackdown on Continuity and Rebills – What’s Ahead in CPA
    • Unilever’s “Turn The Tub Around” Misses Ad Element – The Call To Action
    • How Publishers Can Sort Out Which CPA Networks to Work With
    • Anne Holland’s “WhichPostWon.com” is a Marketers Litmus test
    • ABC’s News 20/20 Features Jesse Willms Among Others in Alleged Deceptive Practices Story
    • Partnerka – This Is Sophisticated Online Affiliate Fraud at It’s Dirtiest
    • Compliance with FTC’s New Guidelines: My Own Disclosure
    • Publishers: Beware of The Long Arm of The Law

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    • Emarketscout in TextCastLive - Is this the answer to mobile campai…
    • stephen gill in Affiliate Summit West 2008 in Las Vegas
    • » Affiliate Summit TextCast… in TextCastLive - Is this the answer to mobile campai…
    • Mark in Performance Marketing Makes Sense
    • Tina Russell in Affiliate Summit West 2008 in Las Vegas
    • Affiliate marketing » The Nic… in The Niching of the Networks
    • Affiliate Marketing » Blog Ar… in The Niching of the Networks
    • Is Engagement The Key To Busting Th… in Performance Marketing Makes Sense
    • andrew wee in FaceBook Marketing Experiment 1: Social Ads
    • Steve Iser in FaceBook Marketing Experiment 1: Social Ads
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